meet the
POWERHOUSE
A team is only as strong as its individuals, and we at CHEEKEEBEE believe this to be true. You can think of us as the real life version of Taylor Swift's "Bad Blood" music video. The POWERHOUSE is made of independent thinkers with various backgrounds which only fuel our mission of human-informed fashion design. We work together to highlight human stories and their connections to fashion.
BRAINMATTER
BRAINMATTER by CHKB is CHEEKEEBEE's pilot accessory collection. Inspired by the rising rates of anxiety and depression within the sub-30 population around the world. due to the COVID-19 pandemic, the BRAINMATTER hats bring awareness to the increasing importance. of mental health thru the vibrant patterns referencing brain scans and EEG readings. All proceeds from the purchase of a BRAINMATTER piece go to the National Alliance of Mental Illnesses. BRAINMATTER was launched December 2020. For more information, see @CHEEKEEBEE on Instagram.
All images & styling done by REBECCA LOREN.
Makeup by ELLEN GRIEPP
